George Irimescu

  • Associate
  • Trademark and Design Attorney

George’s practice focuses on clearance, registration, maintenance and enforcement of trademarks and industrial designs. He mostly handles opposition and appeal proceedings, invalidation and revocation actions, and responses to office actions and provisional refusals, before the Romanian PTO, EUIPO and WIPO.

While he assists clients from a variety of industries, George has recently represented major fashion companies and a global hotel chain in trademark enforcement and prosecution matters. He has also advised a well-known tissue company on obtaining protection for one of its pattern marks.

George also works as an assistant at Nicolae Titulescu University of Bucharest, carrying out research and holding lectures in the field of intellectual property. He regularly contributes articles on IP law to the Romanian IP Law Magazine. George is also currently earning his LLD in a program jointly taught by Maastricht University in the Netherlands and Nicolae Titulescu University in Romania.

Before joining PETOŠEVIĆ in 2013, George worked at another Romanian IP law firm handling various IP-related matters.

Practice Areas

Qualifications

  • Trademark and Design Attorney, Romania, 2016

Languages

Native Romanian, fluent English and Moldovan, basic French

Education

  • Faculty of Law, Maastricht University, Maastricht, Netherlands and Faculty of Law, Nicolae Titulescu University, Bucharest, Romania, LLD, pending
  • Faculty of Law, University of Bucharest, Romania, LLM in European Law, 2012
  • Faculty of Law, University of Bucharest, Romania, LLB, 2011

Seminars/Courses

  • Completed training on industrial designs organised by the Romanian PTO, 2016
  • Completed training on trademarks and geographical indications organized by the Romanian PTO, 2016

Presentations

  • "Protecting IP on the Internet in Romania", PETOŠEVIĆ Webinar "Internet and Social Media - IP Protection in Southeastern Europe", BrightTALK, March 31, 2015

Publications

  • “Protection of Non-Traditional Trademarks with a Special Focus on Multimedia Trademarks”. The Romanian IP Law Magazine. Scientific Association of IP Law & Nicolae Titulescu University, Bucharest (April 2019)

  • “Some Reflections on the UK Passing off Procedure and Possible Applicability at EU Level”. The Romanian IP Law Magazine. Scientific Association of IP Law & Nicolae Titulescu University, Bucharest (June 2018)

  • “Registered Trademarks vs. Unregistered Trademarks at European Union Level”. The Romanian IP Law Magazine. Scientific Association of IP Law & Nicolae Titulescu University, Bucharest (April 2018)

  • ”Trademark Protection Systems — Use vs. Registration”. The Romanian IP Law Magazine. Scientific Association of IP Law & Nicolae Titulescu University, Bucharest (October 2017)

  • ”Protection of Work Titles from the Perspective of Copyright Protection and Trademark Protection”. The Romanian IP Law Magazine. Scientific Association of IP Law & Nicolae Titulescu University, Bucharest (June 2017)

  • ”Protection of Non-Traditional Trademarks”. The Romanian IP Law Magazine. Scientific Association of IP Law & Nicolae Titulescu University, Bucharest (April 2017)

  • ”The Changes Brought by Directive (EU) 2015/2436 of the European Parliament and of the Council on 16th of December 2015 to approximate the laws of the Member States relating to trademarks”. The Romanian IP Law Magazine. Scientific Association of IP Law & Nicolae Titulescu University, Bucharest (October 2016)

  • ”The Legal Regime of Well-Known Trademarks”. The Romanian IP Law Magazine. Scientific Association of IP Law & Nicolae Titulescu University, Bucharest (June 2016)

Committees

  • International Trademark Association Committee Member, INTA Bulletins Committee, 2018 - 2019 Term
  • International Trademark Association Committee Member, Free Trade Areas Subcommittee of the Harmonization of Trademark Law and Practice Committee, 2016 - 2017 Term
  • International Trademark Association Committee Member, Harmonization of Trademark Law and Practice, 2020-2021 Term

Membership

  • INTA
  • College of Judicial Counselors, Bucharest, 2012
  • Romanian Association for Law and European Affairs (RALEA)
  • Scientific Association of IP Law, Romania

Testimonials

  • George-Mihai Irimescu […] aces oppositions before OSIM and the EUIPO: “He is highly responsive and has wide knowledge of IP matters – particularly opposition and appeal proceedings, invalidation and revocation actions, and responses to office actions and provisional refusals. His advice is high quality, he pays strong attention to detail and he worksproactively.” WTR 1000, 2021