Romania 
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- Aura Campeanu
- Director – Romania Office
Trademark & Patent Agent
Related News
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Latest Article
A New Beginning: Protecting Your Trademark Portfolio in The Emerging Romanian Market
by Marilena Oprea, SD PETOSEVIC, Romania SRL
Located in the Southeastern part of Europe, Romania borders the Black Sea, to the East, and is surrounded by Bulgaria, Serbia and Montenegro, Hungary, Ukraine and Moldova. Accordingly, due to its geographical position, Romania controls the most easily traversable land route between the Balkans, and the former Soviet Union. Although, Romania itself is not perceived as a producer of counterfeit products, it has the reputation of a transit country for goods coming from Asia into Europe. Keeping in mind its aspirations to join the EU, Romania can ill afford a legal system that does not offer sufficient guarantees for eliminating IP infringement in the country. Although the relative poverty of the average Romanian citizen makes them prime consumers for counterfeit and pirated goods, given the external incentives for change, Romanians and their government have begun to understand the value of intellectual property enforcement. As such, it has become possible to begin enforcing trademark rights in this jurisdiction. In order to do so, certain things must be kept in mind.

